Saturday, June 13, 2009

Yes! 50 Scientifically Proven Ways to Be Persuasive � alex.moskalyuk

Yes! 50 Scientifically Proven Ways to Be Persuasive � alex.moskalyuk: "If the amount of tips per week is the baseline for that restaurant, let’s make the waiters include a mint as they give the check to the customer. The tips go up by 3.3%. However, when the waiters offer the mints themselves, prior to signing the check, the tipping amount went up by 14.1%. In yet another experiment, the waiter would present the patrons with 1 mint per guest, then give them the check, then turning around to leave, then, as if remembering something sudden, turning around and giving them yet another mint per guest. Result? 23% increase in tips, as this signaled high amount of personalization."

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